Bita Safari’s Interview with iHeartMedia CEOs You Should Know Podcast
In a recent episode of the "Southern California's CEOs You Should Know" podcast, Bita Safari, our founder and CEO here at GiGO Clean Technology, shared her remarkable journey and vision for the future.
GiGO Clean, often dubbed as the "Uber for the cleaning industry," is transforming how cleaning services are accessed and delivered. From humble beginnings in Santa Ana, California, the company aims to offer nationwide services by 2028.
If you missed the podcast episode, or if you prefer to read about it here, here’s a quick recap:
The Visionary Leader Behind GiGO CleanBita Safari is a force to be reckoned with in the business world. With an extensive project management background and a relentless drive, she is steering GiGO Clean toward revolutionizing the cleaning industry. Her journey is as inspiring as it is challenging.
Born in Iran, Bita faced numerous hardships growing up under a socially unjust system, experiencing war, and witnessing revolutions. These early experiences shaped her resilience and determination.
After emigrating to the United States, she encountered new challenges as she acclimated to American business norms and navigated the complexities of her personal and professional life.
Reflecting on her journey, Bita says, “In late 2018, both me and my husband were working for corporate America, and we always had a hard time finding cleaning help when we needed it… So I came up with an idea: what if we bring technology to this industry, which is massive?”
Thus, the concept of GiGO Clean was born to give people the opportunity to book trusted cleaning services precisely when they need them.
A Multifaceted LeaderDespite the demands of leading a groundbreaking company, Bita finds time to balance her roles as a dedicated business leader, a devoted wife, and a loving mother. She also helms Simply Crystal Clean, a successful commercial cleaning company. Her commitment to family and community is unwavering, and she believes deeply in giving back to society.
Commitment to CommunityBita's philanthropic efforts are noteworthy. For the past 15 years, she has volunteered with Moms Against Poverty, an organization honored with the prestigious Jefferson Award and the Jacqueline Kennedy Onassis Award. Despite her busy schedule, she never shirks her volunteer duties, consistently helping those in need.
The Podcast HighlightsDuring the podcast, Bita discussed her experiences and the driving force behind GiGO Clean Technology. She highlighted how her background in chemical engineering and top-level management positions over the past two decades have equipped her with the skills to lead and innovate.
Her hard work and disciplined approach have been crucial in overcoming business challenges and achieving success. She believes that the cleaning industry is rooted in old-fashioned practices that make it hard to find trustworthy help - but her technology is changing things.
ConclusionBita Safari’s story is a testament to resilience, hard work, and visionary leadership. Under her guidance, GiGO Clean is poised to reshape the cleaning industry in Orange County and beyond.
Her recent podcast interview offers an inspiring glimpse into the life of a leader who is not only transforming her industry but also making a significant impact on her community and family.
For those who missed the podcast, you can listen to the full interview here.